About the role
This role sits within the central media team responsible for driving measurable business and brand outcomes. As a Media Manager, you will plan, execute and optimize multi-media integrated campaigns that This role sits within the central media team responsible for driving measurable business and brand outcomes. As a Media Manager, you will plan, execute and optimize multi-media integrated campaigns that drive attributable customer growth — connecting media investment to business results with precision and accountability.Key job responsibilities1. Plan and optimize media campaigns with clear accountability to media KPIs and key business/brand metrics2. Manage budgets and pacing to maximize media-driven business impact across all mediums/activation platforms. 3. Surface insights from campaign data to inform investment decisions.4. Partner cross-functionally with brand, analytics, and creative teams to ensure media amplifies business priorities5. Will have full accountability from planning to execution on social and programmatic platforms. A day in the lifeMost of your time goes into planning, building, and optimizing multi-media campaigns — constantly connecting media spend to business outcomes.You'll work cross-functionally with category teams, creative partners and measurement analysts, bringing the media point of view to strategy conversations and telling the investment-to-impact story in Weekly Business Reviews.Beyond execution, you'll run experiments — incrementality studies, creative A/B tests, new channel pilots. You'll challenge legacy plans and propose smarter ways to drive outcomes.About the teamThe Central Media team at Amazon India shapes how hundreds of millions of Indians discover, consider and choose Amazon through brand campaigns at unprecedented scale. We architect and optimize multi-media integrated campaigns across premium video, programmatic display, social and creator-led content — powered by proprietary data signals, AI-driven personalization and robust measurement frameworks. - 2+ years of professional non-internship marketing experience- 1+ years of Salesforce, Tableau, Vidyard, and Excel experience- 1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience working with a major brand or entertainment company in project/production management- Experience in e-commerce, start ups, advertising, commercial- Experience using data visualization toolsOur inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.